The Business of Hosting Blogs

Building off of Kelly's post, I came across this article about Tumblr that depicts a different side of the blogging world--the companies that provide the infrastructure that facilitates the blogging revolution. Tumblr just received an additional $5 million in funding from its venture capital backers because the site is still struggling to grow revenue. Co-Founder and CEO David Karp says the last thing his company wants to do is put ads on people's blogs, however, without this income it has been slow going (until recently) to make the service profitable even with over one billion page views per month.